http://www.readingeagle.com/blog.aspx?bid=2&id=18681&t=Joe-the-Plumber-could-take-some-pointers
Joe the Plumber could take some pointers in self-promotion from Jon and Kate Gosselin
I bet you've been asking yourself, I wonder what Joe the Plumber is up to these days. No? Well, I'm going to tell you anyway. Samuel Wurzelbacher is now Joe the DTV Conversion Salesman, starring in a series of educational videos for VelocityStore.com on how late adapters can make the switch from analog to digital TV.
It seems like a pretty flimsy gig for a man of so many, many talents. Maybe what Joe needs to do is take some marketing lessons from Jon and Kate Gosselin, the Pennsylvania couple who elevated the torture of trying to raise infant sextuplets into a commercial empire that would do the King of All Media, Howard Stern, proud.
There is, of course, their reality show on The Learning Channel and accompanying DVD set, a new book, $25,000 fees, plus first-class airfare, for inspirational lectures, a music video, and a whole lot of swag -- just about everything but a movie deal, but I can smell one coming. (The Gosselins go to Europe -- for free!) Their official Web site no longer contains a"prayer/wish list" for more freebies, but the National Enquirer reports this week (no online link) that during a recent church appearance the couple passed around a plate to collect cash "love offerings" and then peddled autographed photos for $20 a pop.
The Enquirer says the clan now lives in a $1.3-million home in Wernersville and is catered to by a personal organic chef (says Kate "...thank God for that! It allows me to peel myself out of the kitchen to do outings or interviews for the show without compromising my families’ nutrition."), nannies, housekeepers, a gardener and a personal assistant to run errands.
But with the blowback from bloggers growing more fierce, what Jon and Kate really need now is a good press agent to smother the bad PR.
Or with all those potties humming in their $1.3 million home, perhaps they could use a full-time plumber.
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